Concept Validation

Do you invest only in high-potential innovation concepts?

Validate your innovation concept comprehensively through user research, product prototyping, and business analysis to put it on the fast track to success – and so you can make informed decisions on what to create next.

We conduct a user research to identify pain-points and work out the core value proposition of your concept. We then create an animated prototype and perform usability tests to validate the value accessibility. Based on the gained insights, we iterate the concept and product.

We conduct market, trend, and competitor research and check the viability of the business idea (e.g. financially). In parallel, we validate the technical feasibility of the idea and scope and define the technical infrastructure.

We develop a clear product deployment strategy (incl. a testing plan) and devise a roadmap on how to best bring the product to market – all including an overview over the timelines and necessary resources

Realised projects

Purpose

The career growth platform for young professionals

MilFit

App and back-office solution for an elite training program

TUM Negotiator

The negotiation training platform to for students

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Marketing